25.8.14
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Australian Institute of Management

Mini MBA

PDF Badge

Bianca Murray

This badge and certificate acknowledges the successful completion of the AIM Mini MBA. Holders of this badge have an understanding of key business models, as well as a cross functional knowledge that equips them to better collaborate with internal stakeholders and drive results.

Skills / Knowledge

  • Apply leadership approaches that build relationships and optimise performance outcomes
  • Use strategic planning tools and processes to analyse internal and external environments
  • Conduct market analysis to develop and implement marketing strategies for competitive advantage
  • Map the customer journey and identify where moments of truth can be transformed into magic moments
  • Communicate a vision that engages and gets buy-in from a range of business stakeholders
  • Interpret and analyse financial information to plan for, implement and manage financial performance
  • Develop a change management plan using tools and insights into the change process
  • Create sustainable change by embedding change initiatives as the new ‘business as usual’
  • Develop and implement long and short term plans to realise strategic goals
  • Apply mindfulness and intentional practice in your work and personal life to achieve peak performance

Issued on

August 11, 2022

Expires on

Does not expire