Search Engine Optimisation Strategy and Implementation

Search Engine Optimisation (SEO) is a critical part of digital marketing, helping businesses to improve their visibility and attract more organic traffic from search engines. This one-day workshop teaches participants how to create and implement effective SEO strategies to help businesses rank higher in search engine results pages (SERPs). Participants learn about the key principles of SEO, including keyword research, on-page optimisation, technical SEO, content creation, link building, local SEO, and advanced SEO strategies. Additionally, they learn how to measure and analyse the results of your SEO efforts using various tools and resources.