25.8.20
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UX Design Fundamentals

It’s crucial to consider your intended audience and their experience when creating successful digital products and services. UX Design Fundamentals explores the dynamic and ever-expanding field of user experience design, honing in on enhancing users’ interactions with products such as websites, apps, and physical objects. This practical and interactive course focuses on equipping participants with research techniques to comprehend their user deeply, enabling them to synthesis this understanding into precise UX problem statements. Business professionals will gain knowledge and skills in UX Design, empowering them to heighten customer satisfaction and loyalty. By leveraging these newfound abilities, participants can optimise conversion rates while reducing expenses. Incorporating UX Design principles will foster differentiation from competitors, enhancing the organisations market position and overall success.

Skills / Knowledge

  • Understand and apply foundational concept, like user-centred design and accessibility.
  • Develop empathy with users to define pain points and opportunities.
  • Understand the basics of UX research including planning, conducting interviews and usability testing
  • Synthesise research results to build user scenarios and personas
  • Ideate and design a user experience architecture that addresses user problems or opportunities
  • Develop low-fi prototypes to test and validate the interactivity and experience of a UX solution.

Issued on

April 15, 2024

Expires on

December 31, 2075